urdesk: Speculative Brand Identity
urdesk is a screen-based smart desk that can be modularized to the user’s every need. This speculative design project imagines what the identity standards manual will look like, from logo design, type considerations, to target audience. The project also considers packaging systems and logistics of production and circulation, including materials, fabrication methods, and retail environments.
Product Design
Brand Identity
Design Research
Type Design
Brand Identity
Design Research
Type Design
2022
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