Miffy Redesign
Reimagining Miffy, a popular children’s character, as a “scary” character. Drawing inspiration from death metal imagery, the rebrand of Miffy imagines the characters as part of a death metal group.
Brand Identity
Logo Design
Illustration
Logo Design
Illustration
2022
![](https://freight.cargo.site/t/original/i/8e090db675fadba40c7d21091e3c02b227bc626b68409e9c51cbc9d0182496d2/COMD381_06_RB_fa21_lucy_lin_speculative_specs.004.png)
![](https://freight.cargo.site/t/original/i/c4b3d4e95e44f54e73652495d8b8b8ebf28fe0373fb916dbce24e0e423814184/COMD381_06_RB_fa21_lucy_lin_speculative_specs.004.png)
![](https://freight.cargo.site/t/original/i/dd124df0a1d01defd02a0add78d31aaa6f9f4749d13fed1e697359cd7df830e2/COMD381_06_RB_fa21_lucy_lin_speculative_specs.005.png)
![](https://freight.cargo.site/t/original/i/53039afb427b7a40ea40fa1ec1838cd04147b9897b7b562f2a8f66f61b471cc0/COMD381_06_RB_fa21_lucy_lin_speculative_specs.001.png)
![](https://freight.cargo.site/t/original/i/df6f524292c113551947403d5f55b0ebd5d6dd93dc882ec362f7ad92916685cd/COMD381_06_RB_fa21_lucy_lin_speculative_specs.003.png)
![](https://freight.cargo.site/t/original/i/7d7c13fea6c62130f0135dc20f16a3aab763f34570cd327e3288c1d0a56b5b8f/Untitled-2.png)
![](https://freight.cargo.site/t/original/i/5ff57364a4b49186d1112ee01161413b6cc136a9395cbea70a51d5af86573666/COMD381_06_RB_fa21_lucy_lin_speculative_specs.006.png)